BRAND DESIGN

Breathing Room

Conceptual brand design for a chic pilates studio with an airy, relaxing feel.

Close-up of a Pilates reformer machine with white padded leather and black straps on a wooden deck.

THE SCOPE:

Brand Identity Design

Breathing Room reimagines wellness with a chic pilates studio in Manhattan. Targeting affluent, health-conscious women, the brand identity showcases clean lines, airy typography, and abstract body imagery, reflecting the precision of pilates. A serene palette of neutrals and pastels enhances the elegant, calming ambiance.

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Sheridan French

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